NotebookLM Marketing Playbook Challenge
A new marketing toolbox. Powered by NotebookLM. Built to transform how you work.
Three live training sessions. Real marketing outputs. A framework you keep long after the workshop ends.Â
March 31, April 1 and 2
REGISTER TODAY
THIS CHALLENGE IS FOR YOU IF
-
You are a small business owner, marketing professional, consultant, service provider, or coach who is ready to use AI strategically in your marketing.
-
You use AI tools in your work but keep getting output that feels too generic to actually use.
-
You have used NotebookLM for content creation and want to go deeper into research, competitive analysis, messaging, and real marketing strategy work.
-
You want output you can trust because it comes from sources you have chosen:Â your own documents, your own research, your own materials.
-
You are ready for a challenge that delivers real use cases and outputs you can put to work in your marketing right away.
MY APPROACH — STRATEGY FIRST
My work is grounded in my proprietary
MADE framework.
MAP
See exactly where you are: your marketing, your tools, your gaps.
ALIGN
Match the right tools to your actual goals. No chasing shiny objects.
DESIGN
Build a system that fits how you actually work.
EMBED
Make AI part of your marketing so it stops being something extra.
Many workshops hand you a list of prompts and send you home. This one gives you a framework and real use cases that fit within your marketing strategy and align with your business goals so you leave with more than a new skill.
THREE ONE-HOUR SESSIONS THAT DELIVER
➡️A marketing toolbox you actually use for research, messaging, content planning, and competitive work.
➡️Real outputs from your own materials and trusted sources.
➡️A system so NotebookLM becomes part of how you market.
SESSION 1
TUES, MAR. 31,
11 am - 12 pm ET
Cut Through the AI Noise and
See Where NotebookLM Fits
- Step back from the AI hype and connect NotebookLM to real marketing strategy
- Get a clear overview of what NotebookLM is and where it fits
- Understand how it can support marketing beyond content creation
- Create your first strategic output focused on competitive intelligence
You’ll leave with:
- Clearer direction on where NotebookLM fits in your marketing
- A first practical output you can use
- Resource materials and homework for Session 2
SESSION 2
WED, APR. 1,
11 am - 12 pm ET
Use NotebookLM to Uncover
Stronger Audience Insight
- Build on the strategy from Session 1
- Use NotebookLM to better understand your audience
- Surface patterns, pain points, and priorities from the right materials
- Turn audience information into more useful marketing insight
You’ll leave with: - A stronger view of what your audience cares about
- A practical output focused on audience insight
- Resource materials and homework for Session 3
SESSIONÂ 3
 THUR, APR. 2,
11 am - 12 pm ET
Turn More Information Into
Clearer Marketing Direction
- Bring everything together
- Learn how to synthesize larger amounts of information without getting overwhelmed
- Use NotebookLM to connect the dots and support smarter decisions
- See how strategy comes first, with content as a later outcome, not the starting point
You’ll leave with:
- Clearer direction on what to focus on next
- A practical output that supports more proactive marketing decisions
- A better understanding of how NotebookLM fits into your marketing process long term
Three live sessions that show you how to use NotebookLM more strategically in your marketing.
đź’ˇYou will start by cutting through the AI noise and connecting NotebookLM to real marketing strategy, then work through guided use cases that help you apply it in practical ways.
đź’ˇEach session includes live teaching, a hands-on exercise, resource materials, and homework so you keep building between sessions.
ABOUT LISA KANDA
Think strategically. Market effectively. Use AI wisely.
Lisa Kanda is a marketing strategist, educator, and early adopter of digital tools who has been helping professionals adapt to major shifts in marketing since 2008. Long before AI became part of everyday business conversation, she was already guiding businesses on how to use emerging digital platforms strategically rather than chasing trends.
Today, Lisa helps business owners, consultants, and marketing professionals figure out where AI fits in their work, especially when the noise, hype, and volume of tools make it hard to know what is actually useful. Her approach is practical, strategic, and grounded in real marketing needs, not experimentation for its own sake.
Thousands of professionals have learned from Lisa through live workshops, courses, and consulting engagements. She has also served as an adjunct professor at Monmouth University and the Savannah College of Art and Design, bringing real-world business strategy into the classroom and helping students build skills that match what the market actually requires.
In her workshops, Lisa helps people move from overwhelm and scattered information to clarity, confidence, and action. They leave with a better understanding of how to use tools like NotebookLM in a way that supports smarter decisions, sharper marketing, and more consistent execution.
